For 46 years, Kathy has been a Singapore Girl loose in the world. She has lived in many countries, creating and leading many businesses and meeting many interesting friends, all while raising four children. Her work in advertising and hospitality has given her the opportunity to work with people from all walks of life. Starting as a fashion stylist at Her World, her subsequent experience designing magazines such as Silver Kris started her on the journey of content creation and storytelling with a purpose.
Kathy is a passionate advocate of companies having an authentic voice and working with them so that this is heard. She has volunteered and worked in a diverse range of companies and organizations such as Ogilvy, Monster.com, Singapore Press Holdings, Straits Wine, YPO, and the Bukit Timah Saddle Club. She has been hailed as a tireless contributor to all causes and projects she takes on.
Vita Vitae represents the culmination of these experiences, through which Kathy believes she can help transform companies into the best that they can be through clarity in storytelling to engage the right audience.